Whisk, Sip, Glow: The Future of Matcha in India

India is in the middle of a wellness revolution. From organic groceries to yoga retreats, people want healthier, premium experiences. Matcha fits perfectly into this movement.

The Road Ahead

• Rising awareness in Tier-2 cities like Lucknow, Jaipur, Coimbatore.

• More Indian dessert brands experimenting with Matcha.

• Corporate cafés and luxury hotels adopting Matcha-based menus.